You should check out the videos on that page, either as an introduction to a structured video or as a refresher.
This is just a small part of a helpful guide to how to make an informational videos better. There are things you can do to improve demonstration, tutorial or explanation videos. And even if you don't have any intention of making those kind of videos there are some goodies to be gleaned from the entire graphic.
Other Posts of Interest
- Magix Music Maker - The EULA License Game
- Old School Ideas for Creating Text in Poetry Videos
- Main Page for Mobile Users